Visibility changes by engine.
A brand can appear prominently in one AI engine and remain absent in another.
AI answers shape discovery. Visibility stays unclear.
The source of an answer stays hidden.
Without citation context, teams cannot see whether AI relies on owned, competitive, or third-party content.
Competitive movement is easy to miss.
Manual checks do not reveal sustained changes in visibility, share of voice, position, or sentiment.
From buyer question to clearer action.
Define the questions
Track the prompts buyers actually ask.
Organize keywords and questions by buyer journey stage, then monitor visibility, recommendations, and position.
Measure position
See where your brand appears.
Compare prompt-level positions across configured AI engines and identify where the brand is absent.
Trace citations
Understand which sources shape answers.
Separate owned, competitor, review-site, and third-party citations to find content gaps.
Compare competitors
Benchmark visibility and sentiment together.
Use the positioning map to see how your brand compares with every competitor you track.
Turn visibility into focused content decisions.
Prioritize missing topics.
Focus content work on prompts and buyer stages where the brand is absent or weak.
Strengthen owned sources.
Find topics where AI engines depend more heavily on competing or third-party content.
Track movement over time.
Review scan history to distinguish a temporary shift from a sustained change in visibility.
Questions, answered.
What does HappyFox AEO measure?
HappyFox AEO measures brand visibility, share of voice, recommendation rate, average position, owned citation share, prompt-level rankings, citation sources, and competitive sentiment across configured AI engines.
What is a tracked prompt?
A tracked prompt is a keyword, question, or search query submitted to configured AI engines. Each prompt can be assigned to a buyer journey stage and monitored for visibility, recommendation status, and best position.
Can HappyFox AEO track competitors?
Yes. Added competitors appear alongside your brand in the competitive table and positioning map, where you can compare visibility, share of voice, movement, and sentiment.
What citation sources can I analyze?
Citations are grouped as owned properties, competitor sources, review sites, and other third-party sources. Each entry shows where it appeared and how often it was cited.
Can I connect HappyFox AEO to an AI client?
Yes. Compatible AI clients can access authorized HappyFox AEO analytics and create or delete tracked prompts and competitors through MCP. The documented connection uses OAuth and does not require an API token.
Can different team members manage different brands?
Yes. Owners can access all brands, while editors can be assigned access to specific brands.